By Judith Silverstein, Michael Lasky In addition to displaying a screen name, many online-dating sites allow you to display a phrase, called a tagline.Some sites, such as Match.com, let you choose a long screen name and a long tagline.
If you try to be too creative with both, they tend to conflict and create a confused message. This goal is called strategic positioning, the process of defining who you are in a way that your customers understand whether they’re a good match for you.What's a better line: "How you doin'" or "How you doin'? Sunday priorities: exercise, sleep, or aggressive mimosas? " The dating app Hinge (it's like Tinder but based more on your Facebook friend group) did some experimenting to find out what kinds of opening messages work best once you've been matched with someone. My first instinct was perhaps a little weird, but I'm glad I followed it.Once my friend took my advice, she started getting way more messages. Here's the secret: Mention that you're a champion at Connect Four. After my friend included the tidbit about being awesome at Connect Four, she's gotten tons of messages from guys who jokingly insist they can beat her at the nostalgia-inducing game. It'll kick a guy's competitive drive into high gear, and he'll know you're playful—a big source of attraction.